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Konga Available Employment Opportunity

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Job Title: Brand Activation Executive
Location: Lagos, Nigeria
Type: Full Time
Job Category: Officer Level
Reports to: Head of Marketing

Job Profile:

  • Brand Activation Executive must possess excellent organizational, communication, problem solving and analytical skills along with an ability to work with a team in executing projects and campaigns.
  • You must be flexible enough to work under stringent deadlines and high work pressure on a regular basis.

Job Responsibilities:

  • You will oversee projects from start to finish, and you must be able to provide guidance, instructions, and correction as necessary.
  • Own and drive the full execution of the relevant events, exhibitions and activations, including promotions, promotional merchandising assets, in store execution, influencers activation
  • Manage project lifecycle to ensure a timely completion of deliverables within budgets.
  • Recommend BA/promoters needs for each activation.
  • Understand and utilize a fully integrated marketing mix.
  • Event marketing – Manage all event and external event marketing programs, including development, promotion, execution and post analysis.
  • Sponsorships/partnerships – Manage activation of sponsorships and partnerships.
  • Retail marketing – Manage retail marketing programs for all assigned brands at on premise and off-premise accounts. Includes POS and displays planning, development and production.
  • Brand merchandise – Manage needs for brand merchandise development, working with creative teams and vendors to produce merchandise that is engaging and on-strategy and other merchandise for promotional marketing use.
  • Measure and analyze brand activation efforts, and create/maintain post analysis reports of major activation programs.
  • Monitor competitive brand activity as well as trends in brand activation, integrated marketing in general market and bring new ideas to the table.
  • Work effectively under pressure and utilize strong project management skills to meet deadlines.
  • Other duties as may be assigned.
  • Ensuring at all times that quality and deadlines are met and compiling post-project reports.
  • Assisting with billing, discrepancy management and reconciliation; as well as other finance/audit reporting where necessary.

Job Requirements:

  • Basic level OND (Communications, Marketing, Business)
  • One / two years of experience in a related field (generally marketing or sales). Agency experience is a plus
  • Ability to stand for long periods.
  • Proficient with the Microsoft Office Suite
  • Confident public speaker

To Apply:
Interested and qualified candidates should send their CV to: careers@konga.com with the subject matter captured as “Brand Activation Executive”

Application Deadline: Friday, 23rd April, 2021.

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